Women Investors and Venture Capitalists: Women’s History Month 2022

investors and venture capitalists

Women investors and venture capitalists have had to fight for a seat at the table. They were told not to “bother their heads” about money and most had little to no control over the family finances. But, determined women investors and venture capitalists were not deterred. They forged ahead, even if it meant disguising their …

 5 Essential Branding Tips To Boost Success For Startup Entrepreneurs

startup entrepreneurs

Ready to be a startup entrepreneur? Do you believe you have a service or product that will change the world? 2022 could be a fantastic time to launch that good idea. Startups are the leading business model driving innovation and economic growth worldwide. Not all startup entrepreneurs are successful, though, and there are many reasons, …

Top 5 Tips for Small Business Growth in 2022

small business growth in 2022

Navigating A Volatile Ecosystem In early December 2021, CNBC hosted a business roundtable with business leaders from various industries. The panel discussed their predictions for small business growth in 2022. Here are some gems from their conversation. “As we go into 2022, I think it’s this theme of volatility. Volatility in our supply chain, input …

Why Purpose-Driven Brands Are More Successful: Shine A Spotlight on Your Mission

Why do purpose-driven brands do better in the marketplace? Because today’s consumers want to do business with a brand that cares about more than the bottom line. In a world with so many choices, consumers are in the driver’s seat. They’re looking for authenticity and for brands that align with their values. This is true …

Women Small Business Owners: Resources to Help You Launch and Grow Your Business

women small business

October is National Women’s Small Business Month. And what a better way to celebrate than with some success stories and resources to help you launch and grow your small business. And, there’s a lot to celebrate. In 1972, 4.6% of all businesses in the US were owned by women. As of 2018, the number of …

How To Survive in the Post-Pandemic Retail Economy

post-pandemic retail economy

The good news is that the post-pandemic retail economy doesn’t seem to require another pivot. When the pandemic descended on the world, forcing global closures, the retail industry took a big hit. However, online brands weathered the storm a bit better, and those without an online presence had to build one or perish quickly. In …