Gerson Digital Content Strategies
Bringing Your Story to the World
As we enter the final month of 2022, now is the time to upgrade your e-commerce business for 2023. Begin by finishing the tasks discussed in previous articles. What are those tasks? Review your business vision, mission, and goals Assess your marketing goals Conduct a content audit Assess competitor performance Analyze your content channels and …
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Effective digital marketing strategies are the only way to grow your small business in today’s competitive marketplace. When running a small business, you have limited time, staff, and money. Therefore, you need easily employed, highly effective strategies to expand your brand reach and customer base. The post-covid world is highly digitized. B2B and B2C customers …
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There’s no room in our hyper-digital economy for digital marketing mistakes. Today, your competition is the brands you already know and new companies who know how to maneuver in the digital-first ecosystem. You need to do everything possible to leverage your investment in the online space when you have a small marketing budget and no …
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A Main Street America survey released in April found that 7.5 million small businesses were at risk of permanent closure due to the pandemic. Most likely, many of these have shuttered their doors permanently. According to the National Bureau of Economic Research, the number of active small business owners fell by 22% from February to …
Continue reading "Moving Past 2020: 7 Tips for Small Business Success in 2021"