Personal Branding

personal branding

Personal branding and micro-influencers are emerging as major players in the digital world. If you haven’t focused on your personal brand, you need to get started today. Influencer marketing is hot too. But, can your budget afford it? If you’re a startup or small business, you probably don’t have money for a celebrity influencer. Enter …

Tech Companies Need Branding: 7 Essentials to Know Right Now

tech companies need branding

Tech companies need branding as much as Coca-Cola, Toyota, McDonald’s, and Budweiser. The fact that you are a tech company doesn’t diminish your need to create an identity that is unique, memorable, and consistent across the entirety of your corporate landscape. The Forbes 2019 World’s Most Valuable Brands lists Apple, Google, Microsoft, Amazon, and Facebook …